THE WATSONS CELEBRATE GOOD NEWS WITH CARLSBERG

Arriving to Carlsberg brewery, Copenhagen

Neus Watson was found yesterday evening with symptoms of hypothermia in the Nyhavn canal in Copenhagen- the local police reported. She is fine. She is alive. This is the most wonderful news that The Watsons could receive after some hours of deep anguish.

The Grandma wanted to visit the Lego factory because she is a great fan of its products but after this news, The Watsons have decided to visit the Carlsberg factory to celebrate Neus is fine, drinking as beer as their bodies resist. At night, they are going to come back to Barcelona. They will have enough time to sleep during the flight but know it is time to celebrate life.

Carlsberg A/S is a global brewer. Founded in 1847 by J. C. Jacobsen, the company's headquarters is located in Copenhagen, Denmark. Since Jacobsen's death in 1887, the majority owner of the company has been the Carlsberg Foundation.

The company's flagship brand is Carlsberg, named after Jacobsen's son Carl. It also brews Tuborg, Kronenbourg, Somersby cider, Russia's best-selling beer Baltika, Belgian Grimbergen abbey beers, and more than 500 local beers.

The company employs around 41,000 people, primarily located in Western Europe, Eastern Europe and Asia.

Carlsberg was founded by J. C. Jacobsen, a philanthropist and avid art collector. With his fortune he amassed an art collection which is housed in the Ny Carlsberg Glyptotek in central Copenhagen. The first brew was finished on 10 November 1847, and the export of Carlsberg beer began in 1868 with the export of one barrel to Edinburgh, Scotland.

Some of the company's original logos include an elephant, after which some of its lagers are named, and the swastika, the use of which was discontinued in the 1930s because of its association with political parties in neighboring Germany. 

More information: Carlsberg

Jacobsen's son Carl opened a brewery in 1882 named Ny (New) Carlsberg forcing him to rename his brewery Gamle (Old) Carlsberg. The companies were merged and run under Carl's direction in 1906 and remained so until his death in 1914.

Jacobsen set up the Carlsberg Laboratory in 1875, which worked on scientific problems related to brewing. It featured a Department of Chemistry and a Department of Physiology. The species of yeast used to make pale lager, Saccharomyces carlsbergensis, was isolated by Emil Christian Hansen at the laboratory in 1883 and bears its name; this was shared freely by Carlsberg.

The Carlsberg Laboratory also developed the concept of pH and made advances in protein chemistry. In 1972, the Carlsberg Research Centre was established and the Carlsberg Laboratory is an independent unit of the Centre. 

In 1876, J.C. Jacobsen established the Carlsberg Foundation, run by trustees from the Royal Danish Academy of Sciences and Letters, which managed the Carlsberg Laboratory as well as supporting scientific research within the fields of natural sciences, mathematics, philosophy, the humanities and social sciences in Denmark. 

Visiting Carlsberg brewery, Copenhagen

Because of a conflict with his son Carl, Jacobsen's brewery was left to the Foundation upon his death in 1887.

The first overseas license for brewing was given to the Photos Photiades Breweries, and in 1966 Carlsberg beer was brewed for the first time outside Denmark at the Photiades breweries in Cyprus. The first brewery to be built outside Denmark was in Blantyre, Malawi in 1968.

Carlsberg merged with Tuborg breweries in 1970 forming the United Breweries AS, and merged with Tetley in 1992. Carlsberg became the sole owner of Carlsberg-Tetley in 1997.

In 2008 Carlsberg Group, together with Heineken, bought Scottish & Newcastle, the largest brewer in the UK, for £7.8bn ($15.3bn).

In 2013 the company joined leading alcohol producers as part of a producers' commitments to reducing harmful drinking.

In November 2014, Carlsberg agreed to take over Greece's third largest brewery, the Olympic Brewery, adding to its operations in the country already and effectively transforming the firm into the second biggest market player in Greece.

The old brewery in Copenhagen is open for tours. In January 2020 The Brewery Tour is closed for a complete refurbishment. it is not known when it will reopen Carlsberg website.

Carlsberg is the flagship beer brand in Carlsberg Group's portfolio of more than 500 brands. It is a 5% abv pilsner beer, 3.8% in the UK and branded as Carlsberg Danish Pilsener, with a global distribution to 140 markets. It is also known as Carlsberg Lager, Carlsberg Beer and Carlsberg Pilsner. It was first brewed in 1904, and was created by Carl Jacobsen, son of Carlsberg's founder JC Jacobsen.

More information: Visit Carlsberg

The introduction of the Carlsberg pilsner also saw the reintroduction of the Art Nouveau-style logo that has been used nearly unmodified since 1904, and later became the logo of the entire company. It was designed by Thorvald Bindesbøll.

In Denmark the beer is often known as Hof (court) due to its Royal Warrant. This nickname was adopted into the brand in 1931 but discontinued in Denmark in 1991. The term is still used in other markets such as the UK and Sweden.

In 1901, at brewer Carl Jacobsen's initiative, the Architect Professor J. L. Dahlerup created a tower resting on four elephants carved in granite from the Danish island of Bornholm. Jacobsen's inspiration was the obelisk supporting an elephant on the Piazza della Minerva in Rome. The four elephants each bear the initial of one of Carl Jacobsen's children: Theodora, Paula, Helge and Vagn. This became known as The Elephant Gate and is a landmark entrance to the brewery.

More information: Carlsberg Foundation

To the west of the gate, Carl Jacobsen's motto was inscribed: Laboremus pro Patria (Let us work for our country). Since then, the Elephant has been a famous part of the Carlsberg family, especially after the strong Elephant Beer was created in 1955 under the name Export Lager Beer featuring the Elephant label.

The Elephant is still brewed in Carlsberg Breweries in Copenhagen and exported around the world. A few markets brew their own Carlsberg Elephant beer locally according to the original recipe.

Carlsberg's tagline Probably the best lager in the world was created in 1973 by Tony Bodinetz at KMP for the UK market. It began to appear in company corporate ads around the world from the 1980s onwards until it was replaced in 2011 in most regions by new tagline That calls for a Carlsberg. The voice over for the original ad in 1983 was voiced by actor Orson Welles, his voice has been used repeatedly over the years. Welles was not expensive and he liked the advertisements, so he kept his fees to a minimum. In some countries the tagline has been adapted to Probably the best beer in the world.

More information: @Carlsberg

I don’t go to the gym or practice yoga.

And the closest thing I have to a nutritionist

is the Carlsberg Beer Company.

I just have the appetite of a pigeon.

Colin Farrell

DEAR IRENE BOND, WHAT CAN WE DO IN SAN FRANCISCO?

The Bonds have had an intensive day

Today, The Bonds are in San Francisco, California where Miriam Bond has joined to Deloris Van Cartier's Gospel Choir. They arrived yesterday evening and they have been remembering their trip in New York City working with connectors, sending some tweets and creating a little composition about it.

They have remembered how the family helped the CSI New York team who was resolving a terrible murder in the city that never sleeps. Moreover, they have evocated how they bought some of the most important places of the city and they have asked for  advice to their best councilor, Irene Bond, one of the most experienced members of this nice family, after remembering how important was the radio during the last century and what happened in October, 30 1938 with Orson Welles in the CBS.

More information: CSI New York

Next, they have been talking about some photos which they took in NYC and how they remembered the city, especially last Friday when they went to the UNO Headquarters and met Barbra Streisand, Woody Allen and lots of fans of the New York Knicks and they experienced one of the most excited adventures: travelling in a bus full of working people.

Finally, the family has received the unexpected visit of M, who has offered them some new material, in that case, an interesting book about Steve Biko, one of the most important citizens against Apartheid.

The revolutionary sees his task as liberation 

not only of the oppressed but also of the oppressor. 

Happiness can never truly exist in a state of tension.

Steven Biko

ORSON WELLES & H.G.WELLS' THE WAR OF THE WORLDS

Orson Welles in the radio

We know now that in the early years of the 20th century, this world was being watched closely by intelligences greater than man's and yet as mortal as his own. We know now that as human beings busied themselves about their various concerns, they were scrutinized and studied, perhaps almost as narrowly as a man with a microscope might scrutinize the transient creatures that swarm and multiply in a drop of water. 

With infinite complacence, people went to and fro over the earth about their little affairs, serene in the assurance of their dominion over this small spinning fragment of solar driftwood which by chance or design man has inherited out of the dark mystery of Time and Space. Yet across an immense ethereal gulf, minds that are to our minds as ours are to the beasts in the jungle, intellects vast, cool and unsympathetic, regarded this earth with envious eyes and slowly and surely drew their plans against us.

In the 39th year of the 20th century came the great disillusionment. It was near the end of October. Business was better. The war scare was over. More men were back at work. Sales were picking up. On this particular evening, October 30th, the Crossley service estimated that 32 million people were listening in on radios…

More information: The Smithsonian Magazine

The War of the Worlds is an episode of the American radio drama anthology series The Mercury Theatre on the Air. It was performed as a Halloween episode of the series on Sunday, October 30, 1938, and aired over the Columbia Broadcasting System radio network. Directed and narrated by actor and future filmmaker Orson Welles, the episode was an adaptation of H.G.Wells' novel The War of the Worlds (1898). It became famous for allegedly causing mass panic, although the reality of the panic is disputed as the program had relatively few listeners.

Orson Welles & The Daily News

The first two-thirds of the one-hour broadcast was presented as a series of simulated news bulletins, which suggested an actual alien invasion by Martians was currently in progress. The illusion of realism was furthered because The Mercury Theatre on the Air was a sustaining show without commercial interruptions, and the first break in the program came almost 30 minutes into the broadcast. Popular legend holds that some of the radio audience may have been listening to Edgar Bergen and tuned in to The War of the Worlds during a musical interlude, thereby missing the clear introduction that the show was a drama, but recent research suggests this only happened in rare instances.

In the days following the adaptation, widespread outrage was expressed in the media. The program's news-bulletin format was described as deceptive by some newspapers and public figures, leading to an outcry against the perpetrators of the broadcast and calls for regulation by the Federal Communications Commission. The episode secured Welles's fame as a dramatist.

More information: The War of the Worlds (Script)

Create your own visual style... 

let it be unique for yourself and yet identifiable for others.
 

Orson Welles